01
Database Cleaning
End-to-end dedup, validation and standardisation.
Data Cleansing
Clean, dedupe and standardise your database
De-duplicate contacts and accounts, NCOA-process addresses, standardise titles, validate emails and phones — all on your existing DB.
Live · 200M+ verified records · refreshed daily
Verified
200M+
opt-in B2B contacts across 50+ industries · 100+ countries
Live · today
+12 last hour124
verified samples shipped
HealthcareSaaSFinance
Reply rate
7.9%
vs. 2.1% industry average
Cleansing types
All servicesRestore your database to fighting shape
02
De-duplication Services
Detect and merge duplicates across contacts + accounts.
03
NCOA Address Processing
Update postal addresses against the USPS NCOA file.
04
Data Standardisation
Normalise titles, industries, country codes, phone formats.
05
Data Validation
Validate emails, phones, postal addresses and websites.
Who can benefit from our lists
All servicesTeams that get the most out of our clean, dedupe and standardise your database
Whether you run cold outbound, ABM, event marketing or channel programs — our data plugs directly into your workflow.
01
Outbound Sales Teams
SDR and BDR teams running multichannel sequences need clean, verified clean, dedupe and standardise your database that won't tank deliverability. We ship list-ready data with direct emails, phones and LinkedIn URLs.
02
Demand Generation
Run gated content, webinars and paid social retargeting against precision-segmented audiences. ICP-fit data improves CPL by 30-50%.
03
Account-Based Marketing
Identify and reach every decision-maker, influencer and champion across your target accounts with multi-contact mapping and org-chart depth.
04
RevOps & Data Teams
Enrich your CRM, fill firmographic gaps, append missing emails and direct dials, dedupe and normalize at scale. Integrates with all major CRMs.
Our process
How we deliver — in four moves.
01
Discovery
A 30-minute call to understand your ICP, target geos and success metrics.
30 min
02
Data design
We segment, verify and enrich — your list built from 200M+ opt-in records.
3–18 h
03
Delivery
Your list arrives in your preferred format, ready to launch, fully compliant.
< 24 h
04
Drive
We stay in your corner — optimising for reply rate and booked meetings.
Day one
FAQs
Frequently asked questions about Data Cleansing
We re-verify every clean, dedupe and standardise your database record on a rolling weekly cadence. Stale contacts are replaced automatically and each record includes a last-verified date.
Client voices
Real teams. Real outcomes.
4.9/5 · 480 reviews
“Clean, verified data every time — the 24-hour turnaround is a lifesaver.”
M
Marcus J.
VP Marketing · Healthtech
“We rebuilt outbound on their lists. Deliverability went from 74% to 96%.”
Sofia P.
RevOps Lead · Cybersecurity
“The healthcare segments are unmatched — NPI-verified, refreshed weekly, deployable.”
Dr. Karen M.
VP Sales · Medical Devices
Ready when you are
Get your DB into fighting shape
Free cleansing audit + 100-row sample, in 24 hours.
GEL
Avg. reply 37 min · Mon–Fri · Worldwide